The China Travel Podcast is a collection stories and advice from experts around the globe, all tied in to China in one way or another, with the aim of inspiring sustainable travel featuring human stories and cultural exchange. Each episode we’ll be heading to a different destination in China with a special guest – and when we say a destination it can be as big as a province, as small as a village, or, it may not be a physical location at all but a field of study or simply a way of life. The China Travel Podcast is produced by WildChina Travel and hosted by Mei Zhang. ----- About us: WildChina is a sustainable travel company specializing in bespoke off-the-beaten-path journeys which foster cross-cultural human-to-human connections to show travelers our China - the real China. Learn more on our website: wildchina.com ----- About the host: Mei Zhang, founded WildChina in 2000 with the aim of providing a sophisticated, sustainable interpretation of Chinese culture and nature through experiential travel. WildChina has since achieved that goal, being named National Geographic Adventure’s ‘Best Adventure Travel Company on Earth’. Mei’s expertise has also led her to win a number of personal awards and accolades, including Travel and Leisure’s A-List of Top Travel Advisors, Condé Nast Traveler’s Top Travel Specialist, Wendy Perrin’s #WOW List of Travel Experts, and AFAR’s Travel Vanguard Honoree.
Episodes
Tuesday Jul 19, 2022
Episode 29: Chinese Social Media with Influencer Mei Zhang
Tuesday Jul 19, 2022
Tuesday Jul 19, 2022
For this episode we’re exploring the world of Chinese social media with WildChina founder and Chinese social media influencer, Mei Zhang.
Despite having the world’s largest social media market with over a billion users, to rest of the world, the Chinese social media sphere is largely considered an enigma, with language and geo-barriers effectively shrouding it in mystery to those outside China. In late 2020 Mei started posting on China’s social media platform Little Red Book and has since gained influencer status with over 270k followers and counting. In this episode we cover China’s leading social media platforms, the user demographics, trending content, and more.
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For a more detailed write-up on this episode, including links to resources mentioned, please visit our website: wildchina.com
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